Commentaries

These briefs present the opinions and ideas of Dovetail Partners.  Comments, discussion, and responses are welcome. To receive notification when new commentaries are available, please subscribe to our newsletter.

Is FSC the Apple of my eye?

Dr. Jim Bowyer, July 2008

In Choosing Windows for Green Building, Old News is Good News!

Dr. Jeff Howe, June 2008

Buying Local Versus Imported Food

Don't Throw the Baby Out With The Bath!

Dr. Jeff Howe, January 2008

Some Do's and Don'ts in Picking Green Products

Dr. Jeff Howe, September 2007

The Future is Here!

Why We Can't Live Without Nanotechnology, Solar Power and Carbon Fiber Mats

Dr. Jeff Howe, July 2007

To be green or not to be green

Dr. Jeff Howe, April 2007

Sustainable Forests: Are we there yet?

Dr. Jeff Howe, March 2007


What Do Consumer Demands Have to Do With the Market for "Green?"

Dr. Jeff Howe, February 2007

The Real Meaning of Team

Dr. Jeff Howe, January 2007

Providing the New Congress with the Greatest Power in the Universe

Dr. Jeff Howe, November 2006

Simply impatient, or just an average customer?
Surviving the drive-thru mentality of consumption

Dr. Jeff Howe, October 2006

Seeing double, a tale of two visions
Getting past fears and enabling sustainable behaviors

Dr. Jeff Howe, August 2006

Looking Controversy in the Eye
The Debate Over the Certification of National Forests

Dr. Jeff Howe, June 2006

Market-based Certification Systems
Addressing the real interests of the market

Dr. Jeff Howe, May 2006

Implementing Diversity; Avoiding 1 + 1 = .....1
Benefiting from Gender, Age and Personality Differences

Dr. Jeff Howe, March 2006

Grieve; Get Over It, and Get Going

Facing Organizational Change
Dr. Jeff Howe, February 2006

The Survey Results Are In

It's time for 10,000 voices to be heard!
Dr. Jeff Howe, January 2006

A National New Year's Resolution

Can American Consumers Make Real Change?
Dr. Jeff Howe, December 2005

Voluntary Environmental Certification

Is Regulation the Answer?
Dr. Jeff Howe, November 2005

Beyond Forest Certification

Take Our Survey and Give Your Input
Dr. Jeff Howe, October 2005

What a Caveman Would Tell Today's Wood Industry

Running the Numbers on Value-Added
Dr. Jeff Howe, September 2005

Making Flutes From Sticks

Getting off the commodity treadmill
Dr. Jeff Howe, August 2005

Baseball, Cowboy Hats, and Marketing 101

Fitting products to customer needs
Dr. Jeff Howe, July 2005


I'm Feeling Guilty - and I'm Not Catholic

The darker side of recycling
Dr. Jeff Howe, May 2005

What Green Building has to do with Ants at a Picnic and a Billion Chinese

The opportunities USGBC & LEED offer the wood industry
Dr. Jeff Howe, April 2005

Adding Value & Getting Your Coconuts

The value of middlemen
Dr. Jeff Howe, March 2005

When 1 + 1 = 3!

The issue of conflict resolution
Dr. Jeff Howe, February 2005

Making Sure LEED® Leads

Feedback on the green building standards
Phil Guillery, January 2005

Green Customer Service

Serving customers in the green marketplace
Dr. Jeff Howe, December 2004

Keeping Wood Green

Wood as an environmentally-friendly product
Dr. Jeff Howe, November 2004