(St. Paul, MN) – A series of webinars offered by the Forest Products Management Development Institute (FPMDI), Department of Bioproducts and Biosystems Engineering, and Dovetail Partners will address key aspects of green marketing and related trends. The series, Positioning for Green – Opportunities for Forest Products, includes five online events that participants can access from their offices or home computers. The first webinar in the series will take place on January 14th and will address green building programs.
“The majority of the nearly 100 green building programs operating in the United States encompass energy efficiency, building durability, occupant safety, and materials and water efficiency. Provisions focused on environmental attributes of construction materials are common, with language regarding certification of wood and wood products a near universal feature,” says presenter Dr. Jim Bowyer, Director of the Responsible Materials Program of Dovetail Partners and green building expert.
The webinar on January 14th will examine green building programs in the United States and Canada, identifies current and emerging trends in green building in North America, and considers implications for builders and manufacturers and distributors of construction products. Likely impacts on markets for certified wood products will be a central focus of discussion.
“The learning curve to achieving improved environmental performance can be steep, and a strategy of waiting for competitors to act first can translate into significant delays and lost opportunities,” says Bowyer.
One of the functions of the Forest Products Management Development Institute (FPMDI) is to conduct educational programs for the benefit of the forest products industry. FPMDI programs are available to individuals and firms nationwide. You can either register for one of FPMDI's scheduled seminars or workshops, or can arrange for a customized seminar or workshop to be held at a location of your choosing. http://www.bbe.umn.edu/FPMDI.html
About Dovetail Partners
Dovetail Partners is 501(c)(3) organization that provides authoritative information about the impacts and trade-offs of environmental decisions, including consumption choices, land use, and policy alternatives. http://www.dovetailinc.org