Industry/Professional Audiences
Driven by high-energy costs, global warming and stakeholder awareness, all organizations are struggling with the same question: “how can we be greener?”. Kim enthusiastically teaches the what, why, who and how of greening any organization. She goes far beyond the old environmental compliance game and delves deeply into how to green the holy trinity of any organization: the building, the operation and the product. She provides tips to selling the concept inside the organization up and down the ranks. And gives the secret to success for selling outside the organization to customers, vendors and the public. Audiences will learn the 5 most common pitfalls of greening to avoid and get a lesson in practical ways to jump-start any green program. Kim will prove that being green is practical, possible and profitable.
Earth-friendliness is hot. This presentation provides information about the 68 million American--that’s one in three adults --who shop and live with environmentally conscious values. Who comprises this market? How can you reach this group? What is the right message and best tone? How do you avoid the perception of greenwashing and provide authentically green products and services? The purpose of this program is to inform corporations, governments and other interested professionals about this large relatively new market segment. Kim will give you the nuts and bolts to speak green and talk to a nation of consumers and companies who are discovering their green adolescence.
As founder and major stockholder of Cities Management ,one of the largest residential property management firms in the upper Midwest, Kim talks about how and why she created an award winning environmental management program for property managers in the early 1990’s. She also discusses developing the first "green" building in Minnesota and how she launched the first national paperless office initiative for residential property managers. As author of Green Your Work: Boost Your Bottom Line While Reducing Your Carbon Footprint,, Kim is an expert and true pioneer in green building and management industry. (Kim has a Green Your School keynote designed specifically for K-12 school districts, in addition to her general facilities keynote).
General Audiences
Kim tells her life story from brown to green. She explores with her audience how to find passion in work and work with passion in life. Kim proves that it is possible to make a living and help save the environment at the same time. She speaks of her many life experiences that contributed to her green awakening. She describes how she built several businesses and then turned them green after a family tragedy. Kim talks about her successes, failures and what it’s like to be on the cutting edge of the new environmental movement. Kim is inspiring, provocative and has fun with her audience.